🚀 Fintech Interview with Mark Agostinelli – VP of Sales at Bond.ai 🎤
👋 Who is Mark Agostinelli & what is Bond.ai?
I’m Mark Agostinelli, VP of Sales (Eastern U.S.) at Bond.ai. We’re an AI-driven fintech helping $1B–$10B banks and credit unions optimize deposit retention.
- Analyze deposit flows: Track where customer deposits go
- AI-driven marketing: Re-engage customers with personalized campaigns
- Objective: Keep funds within your ecosystem against big banks like Capital One and Chase
🔮 Focus for 2025: Winning the Deposit War
- Track & Analyze: Real-time insights on deposit movements and customer behavior
- Targeted Campaigns: AI-powered, one-to-one marketing to win back funds
- Impact: Re-engage customers, offer tailored incentives, and retain deposits in-house
💡 Key insight most miss
Small banks and credit unions compete not just locally but against national giants:
- Large banks hold the majority of deposit market share
- Big institutions outcompete with higher rates and incentives
- Solution: Use AI + targeted marketing to close the gap and reclaim deposits
🤖 AI’s role in our business
AI + Human Touch = Future of Banking
- Enhancement over replacement: AI accelerates behavior analysis without losing personal service
- Precision targeting: Personalized outreach beats generic campaigns
- Hybrid experience: Combine AI insights with real human interaction for deeper engagement
Banks embracing AI-driven insights while maintaining human relationships gain a significant competitive edge.
🎤 Mark, thanks for the insights! If you’re a community bank or credit union aiming to retain deposits and stay competitive, Bond.ai is your partner. 🚀🏦
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